Log in

Log in

The Yellow Cake Principle

  • 10 Jun 2021
  • 11:30 AM - 1:00 PM (CDT)


  • Active CTHRMA and National SHRM Member

Registration is closed

SPEAKER: Roger Grannis, Expert in Communications, GrannisGroup


Would you like to have your cake and eat it too? The Yellow Cake Principle will show you how. Served up with a blend of actionable ideas and a generous dash of humor, the Yellow Cake Principle provides the ingredients you need to connect, influence, and persuade. The laughter is just the icing. Need to get buy-in from senior leaders, engage staff and employees, or have not-so-fun conversations? Whisk your worries away. After this program, those interactions will be a piece of cake. The laughter is just the icing.

Warning: The Yellow Cake Principle has zero calories but may be addictive. Learning Objectives:

  1. Implement a three-step influencing model; 
  2. Speak the four languages of influence; 
  3. Improve relationships, results, and revenue


When it comes to teaching the art of influence, Roger Grannis is a master chef. His client list is a who’s who of the Fortune 1000. GE. Pepsi. Foot Locker. Symantec. Wells Fargo. They’ve all gathered in his culinary classroom, learning how to create measurable business results out of the ingredients of persuasion. Prior to forming GrannisGroup, in 2004, Roger built Gartner Sales Academy, helping grow revenues from $32 million to $850 million. Eagle Scout, writer, and family man, Roger is the president of the New England chapter of the National Speakers Association. He brings high energy, high value, and high humor to every program.


Interested in sponsorship opportunities? Visit our "Sponsor" page for details and benefits!


Powered by Wild Apricot Membership Software